Job Type: Full Time
Job Title: Marketing Manager
Location: Dublin, Ireland
About the Company:
Our client is a leading print and packaging company with a state-of-the-art facility, offering tailored print solutions across Ireland, the UK, Europe, and the US. They are expanding and seeking a Marketing Manager to build and lead their marketing function.
Position Overview:
This is an exciting opportunity to shape and execute the marketing strategy from scratch, focusing on demand generation in the pharmaceutical and medical industries.
Key Responsibilities:
- Develop and execute a marketing strategy aligned with business goals.
- Design multi-channel demand generation campaigns and ABM strategies.
- Oversee content creation, ensuring SEO optimization and thought leadership.
- Manage event marketing, identifying key industry events.
- Implement performance tracking and use data to optimise campaigns.
- Ensure brand consistency and refine messaging to communicate the value proposition.
- Collaborate across teams and with external partners to scale efforts.
Qualifications & Experience:
- 5+ years B2B marketing experience, ideally in pharmaceutical, medical, or print/packaging sectors.
- Expertise in demand generation, full-funnel marketing, and content creation.
- Hands-on experience with CRM, marketing automation, Google Analytics, and paid media.
- Strong analytical and communication skills.
- Ability to work independently in a fast-paced environment.